Group Efforts is a Los Angeles based multidisciplinary creative studio. Our name is a direct reflection of our mindset. A spirit of collaboration enriches our culture and our work. Together we tell authentic brand stories that move people.
- We tell your story
- We power your brand
- We build your community
Come on in.


About Us
What We Do
Brand transformation is our craft. Our mission is to inspire, create and collaborate on original concepts while connecting the dots between vision, voice, product and experience for ethically-minded businesses all over the world.
Everything we do is deliberate and purposeful. We are creators. Not curators. Building value in every expression of your brand.
Advertising, Art Direction, Brand Engineering, Content Creation, Concept Design, Copy, Digital Experiences, Environments, Packaging, Product Design, Retail, Social Media, Strategy, Sustainability
How We Do It
Our multidimensional process is composed of three intuitive phases that help us transform, amplify, and cultivate authentic brands.
Define. Create. Express.
Who We Are
Our Creative Director John Moore (AKA Juan Mas) along with our Associate Creative Director Kristy Koplin lead our Group Efforts, with a dynamic team of Art Directors, Writers, Graphic Designers, Artists, and Filmmakers. Our Group Director Jeremy Groff manages our accounts and business development.
The Group
John Moore
Chief Creative Officer
Kristy Koplin
Associate Creative Director
Jeremy Groff
Account Director
Mike Lohr
Art Director
Happy Tsugawa-Banta
Lead Web Developer
Jonny Hall
Designer
Adam Zax
Copywriter